In the year 2014, words like organic and natural come up more often than not. However, how do these words relate to your business and more importantly, how you reach out to your customers/clients? It all boils down to Search Engine Optimization (SEO).
SEO, a word defined by Google, is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. It is the activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering. In many respects, it's simply quality control for websites. The long and short of it is, when someone searches for products or services your company offers, will you show up in the results? Having said that, if there was ever an industry that was little understood by those not dealing with it every single day, it's SEO. Get relevant. Be trusted. It’s is no longer just about manipulation. It’s about adding quality.
At Search Actions, we want there to be an understanding about what we do and how we do it. Many SEO companies set out to explain what Search Engine Optimization is, why it’s important, and what goes on in order to make sure you get your money’s worth. 3 hours later business owners leave the meeting with a headache instead of an understanding. Search Actions is there from Day 1 to make sure there is clear insight and a solid trust that we, as your SEO partners, will help grow your business.